ConnectiCare Supports Mental Health Connecticut’s #LetsFaceIt Campaign for May’s Mental Health Awareness Month

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ConnectiCare Supports Mental Health Connecticut’s #LetsFaceIt Campaign for May’s Mental Health Awareness Month


Farmington, CT – May 1, 2024. For Mental Health Awareness Month in May 2024, Mental Health Connecticut (MHC) is teaming up with ConnectiCare on its #LetsFaceIt campaign. MHC is asking Connecticut residents to join the conversation around the impact of stigma, along with how and where people are finding support.  

ConnectiCare, a leading health plan in the state of Connecticut, has once again signed on as MHC’s presenting sponsor, and is offering a generous matching donation of $23,000. As a longtime partner of MHC, ConnectiCare chose to support the campaign as a part of its ongoing commitment to creating healthier futures for Connecticut residents. Stamford Health, Wells Fargo, Liberty Bank, DATTCO, and Lockton Companies have also signed on as top-level sponsors. The campaign is supported by more than a dozen community organizations and local businesses.

 "ConnectiCare is committed to the health and wellness of Connecticut residents,” said Kimberly Kann, vice president of public relations at ConnectiCare. “As the demand for mental health resources persists, championing access to support in Connecticut remains paramount. ConnectiCare proudly supports Mental Health CT’s Let's Face It campaign. We unite around mental health and wellness advocacy during Mental Health Awareness Month and throughout the year."

With mental health becoming a priority in all areas of our lives, from home to the workplace to school to our communities, MHC wants Connecticut residents to know that everyone’s journey to health and wellness is different. Knowing you are not alone, that there is no one way to respond to life’s challenges, especially stigma, and having the resources to get help is critical.

“Empowering individuals to share their journey with mental health challenges, trauma, or significant life events is an impactful strategy in dismantling stigma and fostering acceptance. It's evident that entities like ConnectiCare and others understand the significance of proactive health measures, particularly in today's landscape,” said Luis B. Pérez, President & CEO of Mental Health Connecticut.

All month long, MHC will dedicate the days of the week to a specific theme as that day’s conversation starter. MHC will increase awareness and access to resources by sharing essential tools, wellness tips, and motivational posts from community experts, including Yoga In Our City and the Connecticut Museum of Culture and History. Additionally, each week, members of the community will lead the conversation, sharing their story and an intimate peak into how they face life’s challenges. You can follow the campaign at and follow along on social media @mentalhealthct.

 For more information or to donate to help us reach the $23,000 match, go to:

Mental Health Awareness Month was created in 1949 by MHC’s national affiliate, Mental Health America to raise awareness about mental health conditions and the importance of good mental health for everyone. MHA’s 2024 Mental Health Month campaign is focused on knowing “Where to Start” when it comes to taking care of your own well-being. Learn more and download the toolkit.


About ConnectiCare 
ConnectiCare is a leading health plan in the state of Connecticut. ConnectiCare has been dedicated to making Connecticut a healthier place to live and work since the company was founded in 1981. ConnectiCare has a full range of products and services for businesses, municipalities, individuals and those who are Medicare-eligible and leads the individual market in the state. ConnectiCare subsidiary, WellSpark Health, is a national wellbeing, disease prevention and management company. ConnectiCare is part of the EmblemHealth family of companies. For more information, visit


About Mental Health Connecticut
With a person-centered approach to care, Mental Health Connecticut's mission is to partner with individuals, families, and communities to create environments that support long-term health and wellness. We measure success by our ability to support the recovery journey and help individuals obtain a safe home, achieve whole health, realize a meaningful purpose, and develop connections in the community. Established by Clifford Beers in 1908, MHC is committed to the mental health and wellness of all Connecticut residents through advocacy, education, and service. MHC is CARF-accredited and a Platinum Level Bell Seal recipient of Mental Health America’s Workplace for Mental Health certification. For more information about MHC, go to:



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